Awards : Bronze Award 铜奖
Category : Communication 视觉传达
This is a tea packaging design with penguin as the IP image. We hope customers will be full of affinity and picture sense when buying, so as to attract more young people to fall in love with Chinese tea. The packaging cover is full of fun. When you turn the cover upside down, the role changes instantly. You will see the image of a handsome Mr. penguin, which is the origin of the brand. The cover is made of environmental protection material cork, which can be sealed or semi closed, and can be selected at will according to the demand. After the tea is used up, the product can be used as a storage tank and vase.
这是一款茶包装设计,以企鹅为IP形象,我们希望顾客购买时充满亲和力和画面感,吸引更多的年轻人爱上中国茶。 包装盖子充满趣味性,当你把盖子颠倒过来,角色瞬间发生了变化,你将会看到一位帅气的企鹅先生形象,这便是品牌的由来。盖子采用环保材料软木制作,可密封使用也可半密使用,可根据需求随意选择。茶用完后包装可长期保留下来,可作为储物罐和花瓶使用。