Awards : Bronze Award 铜奖
Category : Communication 视觉传达
In the world of children, everything is always possible. They are not "seeing mountains is mountains" or "seeing mountains are not mountains" in the philosophical sense, but a state far beyond this. Mountains are people, mountains are immortals, mountains are big birds, cats and fathers. What adults have gradually lost due to social discipline and moral teaching, children can still find the sprout of vigorous growth-that is, imagination. Only with continuous exploration, less restrictions, more freedom given gently and firmly, allowing his/her imagination to run with the wind and soar into the sky, can a child discover his or her potential in fun. Zheng Yuanjie said that "retaining children's imagination is more important than retaining children's good grades." In fact, as people grow older, the most precious wealth that people lose is imagination.
孩子的世界里,永远一切皆有可能。他们不是哲学意义上所说的“见山是山”或者“见山不是山”,而是远超于此的境 界,山是人,山是仙,山是大鸟,也是猫和爸爸。大人因为社会的规训和道理的说教而逐渐失去的东西,在小孩这里还 能找到旺盛生长的萌芽——那就是想象力。只有不断的探索,更少的限制,温柔而坚定地给予更多的自由,任由他/她的 想象力随风奔驰,翱翔天际,孩子才能在乐趣中发现自己的潜力。郑渊洁说“留住孩子的想象力,比留住孩子的好成绩 更重要。”其实随着年龄增长,人们失去的最宝贵的财富就是想象力。